A Confession
OK, I don't really hate football. The fact is I mean to watch the Brazil match tonight to see if I can spot whatever it is that makes the Brazilians special.
And I enjoyed the Panorama programme on Sunday that exposed the dead-eyed men at the top of FIFA who exist to do one another little favours. I got quite indignant at the way the beautiful game has been uglified.
No, what I really hate is the cultural dragooning. Have you noticed, for example, how every man who appears in a TV ad is presented as football crazy? That irks me. The way football is being pushed, pushed, pushed at us makes me want to shout back.
But maybe it's more truly subversive of the pumped-up, marketing-driven hysteria to confess, as I do now, to a mild interest.
no subject
no subject
My dislike of football goes back to childhood and my anger and distress at being forced to play.
no subject
But that's stereotyping, not marketing.
no subject
The world of the advertisers is filled with stereotypes- and the omnipresence of the sterotypes exerts a pressure to conform.
no subject
no subject
no subject
no subject
We here can sit down and watch the World Cup with a clean heart. It's rather nice.
no subject
I'm strange that way.